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Your content is only step one

If you recently decided to build your personal brand it’s common to be overloaded with getting everything up and running. It’s not just about your website, social media accounts, blogging schedule, etc. Learning to create content consistently, updating...

Naming products like PEPSI

The word PEPSI did not exist until the cola was invented. PEPSI created a brand and became known because of the product they produced. Using a word that didn’t exist allowed them to stand out and become known. If you don’t come up with a name in the first...