by danieldalonzo | Jul 20, 2017 | Business, Culture, Customer, Digital Transformation, Entrepreneur, Featured, Marketing, UX Design
In this post, I explore the following questions: who is my customer? what is my customer’s problem? how does she currently solve the problem? Who is my customer? My customer runs her own business because she’s a natural born leader. She is open-minded to change...
by danieldalonzo | Dec 29, 2015 | Marketing, Startups
As I study the most successful web and mobile products I notice a common theme. There are hundreds of communication channels at my disposal. How do i know which ones to use to leverage my app? It turns out, there are only a few channels that are considered...
by danieldalonzo | Oct 27, 2015 | Marketing
One of the things nonprofit organizations have difficulty with is finding time for internet marketing. Is it even worth it? I think so. Especially if you focus on local search engine optimization for nonprofit organizations. Before I get into local SEO, I want to...
by danieldalonzo | Nov 25, 2014 | Little Wins, Marketing, Prototype
If you can’t market yourself, how can you market something else? Practice what you preach If you’re trying to break into the marketing world make sure you’re active in the area you’re applying for. Your future employer will not hire you if you...
by danieldalonzo | Feb 10, 2014 | Design, Marketing, Prototype, Websites, Wordpress
Special thanks to WPEngine for putting this awesome website launch list together. Keep this link in a familiar place so you don’t get lost in the QA process. This list is exhaustive, and not every project requires every step. That decision will be up to you....
by danieldalonzo | Aug 17, 2013 | Marketing, Prototype, Quick Reads, Self Publishing, Websites
The about page is in the top 3 pages visited by unique website visitors. I arrive on a website I’ve never been to before. What’s the first thing I do? I read the headline text on the home page, do a quick assessment of the graphics and user interface which...