by danieldalonzo | Aug 16, 2013 | DIY, Marketing, Prototype
Don’t tell people what to do. Show them how to do it. I came in second place last year at the New Jersey Tree Planting Convention. I lost to my nemesis, Magatha. Yup, that’s her proudly wearing her crown. I’m coming for you next year! On a...
by danieldalonzo | May 9, 2013 | Case Study, Emails, Marketing, Prototype, Stories
Brief My role in this project was as a consultant. My responsibility was to evaluate an existing email marketing strategy, recommend improvements, and measure the results of the next campaign we sent out together. The goal would be to generate more revenue on the...
by danieldalonzo | Dec 18, 2012 | Business, Customer, Marketing, Socent Unlisted
Buyer personas are important because in order to capture and retain customers we first need to understand who they are, what their lives are like, and how they consume information in the purchase process. Buyer Persona Developing buyer personas is one of the first...
by danieldalonzo | Jun 28, 2012 | Marketing, Prototype
Build the infrastructure. Don’t sit back and wait for something great to happen. You have the power to bring in new business and generate revenue for yourself. It’s all about process. Whether you’re a startup or a business veteran, building scalable...
by danieldalonzo | Nov 22, 2011 | Marketing, Prototype
Develop a professional relationship with the universities you’d like to work with. The industries your agency is working with at that time will determine the type of students to recruit. The goal of this relationship is for your agency to be provided graduate...
by danieldalonzo | Nov 22, 2011 | Marketing, Prototype
There are about 1,000 Americans refining the way we do business, communicate, and function as a society. These are the pioneers of our time…blazing a trail with every post. The ‘social pioneers’ are segregated from the masses because they are being...
