Daniel D'Alonzo

Rethinking the way we grow our businesses

It is my contention that we must rethink the way we grow our businesses.

Proto-Personas are a starting off point to grow data-driven personas for your customer profiles.

This user experience research stack is comprised of methods to measure impact across your organization.

The Petal Diagram helps assess competitors when attempting to creating new markets or resegment existing markets.

The business model canvas helps visualize the ways your business creates, captures, and delivers a value proposition to your customer.

Voice-activated location sharing mobile app prototype I designed to bring relief to domestic violence through prevention.

I wake up healthy and go to sleep satisfied. Here’s how I am doing it.

A well crafted value proposition speaks directly to relieving the pain-point of your customer.

Persona canvas is a strategic tool for gaining deeper insights on your customer.

Gain an empathetic understanding of your customer by putting yourself in her shoes.