What is the business model? Where does revenue come from? Are you generating revenue right now?
Your business model canvas will provide a lot of insight.
Unpacking the existing model will provide us with visual mapping of the funnel (which will help us with funnel optimization), conversion paths (which will help us with conversion optimization, and feedback/support loops which can be closed to reduce costs on our side and improve the experience for user’s and customers.
This is your typical corporate UX.