Show me how to plant a tree
Don’t tell people what to do. Show them how to do it. I came in second place last year at the New Jersey Tree Planting Convention. I lost to my nemesis, Magatha. Yup, that’s her proudly wearing her crown. I’m coming for you next year! On a greener note, I was at my friend […]
Little Wins
Little Wins are short pieces of content that contain the insights uncovered through a lifetime of innovation.
Doubled a Client’s Email Revenue and Built the New Marketing Department
Simply changing the subject line of the email along with a few other minor tweaks, and the next email we sent generated nearly twice as much revenue as the previous. Mission: Accomplished.
How to Use Custom Contact Forms
Searching for the perfect contact form for Wordpress is a time consuming job because there are so many forms for Wordpress.
Buyer persona canvas is not a waste of time
Buyer personas are important because in order to capture and retain customers we first need to understand who they are, what their lives are like, and how they…
What's trending after pepper spray
Now that the pepper spray has settled it’s time to see what’s really trending: — Chancellor Katehi Stops Passing the Pepper Spray: Published to Youtube by UC Davis — Robert Reich features in this two minute teaser from MoveOn.org. According to UC Berkeley’s website, Robert Reich served on Obama’s Advisory Board and he was President […]
Generating Revenue is All About Process
Build the infrastructure. Don’t sit back and wait for something great to happen. You have the power to bring in new business and generate revenue for yourself. It’s all about process. Whether you’re a startup or a business veteran, building scalable infrastructure for your internal business process is essential. Generating revenue from business process How […]
Innovative Ideas Advance Careers and Industries
A term being thrown around a lot lately…innovation. Anyone can be an innovator. Anyone can be the next Steve Jobs. When you think about it, Steve Jobs didn’t create brand new ideas. He took ideas that were already in existence and made them better…he innovated on top of what existed. Jobs didn’t invent the mp3 […]
Shira Blazes a Trail for the DIY Nation
The next step in our digital evolution is to learn how to communicate effectively and develop strategic communication plans. We know how to use Facebook to communicate with our friends…now it’s time to use Facebook to deliver ideas, messages and movements. I’m not talking about protesting…I’m talking about proactively designing your own future. Who do […]
Learn Code or Build a Great Elevator Pitch
It’s no secret we’re in a time of entrepreneurs and start-ups. The DIY movement has taken over the protester movement because let’s face it, you can only complain about something for so long until you realize, “Wait, I have the power to change this.” We now have streamlined tools that allow us to build new […]