The greatest organizations are born out of the darkest moments of the founder’s personal life experiences.
These projects grow organically without much need to focus on marketing.
The idea will spread because the founder’s story is so incredibly human that it is contagious. The story begins to spawn into new social circles as it takes on new energy of its own.
How about you? Are you wondering where to start? Are you trying to make something from the life and experiences and challenges you have managed to overcome?
Have you started telling your story?
Perhaps your story is so incredible that it will naturally bring people close to you. Perhaps acquiring customers is something that will happen as a result of storytelling.
Keep reading to hear why customer acquisition isn’t something you bolt onto the process later.